Tuesday, January 13, 2009

Louis Vuitton Biography


Louis Vuitton 1821-1892

Being one of the oldest fashion houses in the world Louis Vuitton has made some serious history. Well known for it's trunks, bags and prominant designer Marc Jacobs, Louis Vuitton Malletier was in business in 1854. This fashion house is at the centre of name-recognition and brand loyalty and is the model for luxury brands everywhere. Men and women, young and old can all spot the LV monogram just as easily as the McDonald's arches and it is rare to find someone who wouldn't jump at the opportunity to add a "Speedy" or "Keepall" to their collection of status bags.


Who knew the man who traveled over 400 kilometres by foot to Paris would end up with such a prominant fashion label?! Appointed by Napoleon III Vuitton's career began to rocket as he continued making fine luggage for France's aristocracy. His trunks were light-weight and airtight and could also be stacked but had impeccable style (let us revel in the memory of watching a young Eddie Murphy's LV luggage being hualed throughout the airport in 'Coming to America'). It was as soon as 1858 that luggage makers began to imitate Vuitton's craftmenship and style -funny how some things cease to change.


After Louis Viuitton's death the company was passed on to his son Georges Vuitton who gave the company world-wide fame by launching the LV Mongram Canvas including Japanese flowers and other details in the designs. Soon stores were opening in places such as: New York, Bombay and London to name a few. Louis Vuitton Co. is over 150 years old and it's clear why he was so successful. His bags teach people everywhere about the importance of quality as his bags are built to last and never short of stylish. The Louis Vuitton brand is known for wonderful investment pieces so if you were interested in what the big deal is, now you know.
P.S. Isn't Tyra just working her Louis bag?!

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